What is mineral makeup?
Bare Escentuals started what it dubbed “the mineral revolution” when it launched its loose powder foundations in the mid 70s. Competing brands soon followed, all offering the claim that mineral makeup, made from crushed pure minerals, was more “natural” than conventional makeup.
What makes mineral makeup different from traditional makeup isn’t the ingredients it contains, but what’s left out. That list, for many leading brands, includes preservatives, parabens, mineral oil, chemical dyes, and fragrance. These are all possible causes of irritation, one reason many dermatologists recommend mineral makeup.
Titanium dioxide and zinc oxide are both physical sun blocks, so a uniform application of mineral makeup will provide some sun protection. “It’s sufficient for those days when you’re just running a few errands outside.." [webmd]




